[01] SAMPLE POSTER
[02] BRAND AT A GLANCE
[03] LOGO MOCKUP
[04] BRAND GUIDELINES
When strategizing this brand, I explored lots of feminine product packaging specifically since the brand focuses on brand messaging and copywriting for feminine brands and products. Thinking about the audience and their vibrant stand-out color palette choices for products on the shelves, I wanted it to be top of mind for this brand too. The name itself allowed me to create a perfect amount of balance and connection, finding a feminine typeface to use that fit extremely well.
[05] CAROUSEL POSTS
[08] WEBSITE DESIGN
Brand Identity, Website, Print, and Socials for Vivia Marketing
THE PROJECT
BRAND STRATEGIST AND COPYWRITER
Vivia Marketing empowers female founded brands who help women to break stigmas, ease discomfort, and thrive through the power of connected conversation, brand messaging, and website copywriting. For the brand, she really wanted it to feel empowering and supportive but still feel relatable, fun, and optimistic. We chose a vibrant stand out color palette and fruit imagery that explores women's health and beauty.
[09] COLOR PALETTE
[10] TYPOGRAPHY
[11] BACKGROUND TEXTURES
[13] FLYER MOCKUP
[12] LEAD MAGNETS
[14] MAGAZINE COVER MOCKUP
[07] SOCIAL GRID MOCKUP
